Towards an IP-strategy to protect intellectual property and contribute to business objectives
Do you have an IP strategy in place to adequately protect your company's intellectual property and maximize its value? We protect today's innovation for tomorrow's success.
Is your intellectual property protected?
Intellectual property created by employees or partners does not necessarily belong to the company by default. Unclear ownership can lead to costly disputes, or even the loss of intellectual property rights.
Before starting a collaborative project, do you ensure that your employment contracts cover these aspects correctly and do you clearly define the terms and conditions for intellectual property with your partners?
Is confidentiality guaranteed?
Premature publication can destroy the future protection of your intellectual property. Even worse, without clear documentation of the flow of information, third parties can protect your intellectual property and you are potentially unable to prove otherwise.
Do you have proper confidentiality management, documentation, and standard procedures in place, and do you raise awareness internally through training?
Is your IP strategy focused correctly?
Misaligned protection can waste IP budgets and leave core assets unprotected. Strategic IP is about securing the reasons for your market success.
Do you ask yourself why customers choose your product and ensure in advance that these aspects are protected accordingly?
Are you protecting the right markets?
Excessive protection in regions of lower interest ties up resources, while insufficient protection in key markets can open the door for competitors.
Do you focus your intellectual property protection on those regions where you generate revenue and where your competitors operate?
Are there obstacles for your market entry?
Becoming aware of third-party intellectual property rights during or even after the development of a new product, or even after the product launch, can lead to high costs, delays, and damage to your reputation.
Do you ensure that you have freedom to operate prior to and during your product development in order to reduce potential risks of conflict?
Do you have any questions about these or other aspects of IP? Visit us at our stall or contact us for an initial consultation free of charge.
RENTSCH PARTNER is proud to be Switzerland's largest IP law firm, combining legal expertise with comprehensive technological knowledge.
